News and Announcements

Big Box Passed!

Posted Thu, 02/15/2007 - 11:57am
On Thursday, Feb. 15, the City Council passed the long-awaited Big Box Ordinance tonight by a 6-0 vote. The Mayor was not in attendance.

While it doesn't stop the Lincoln plan for the colossal Wal-Mart dead in its tracks, it is still great news for Austin neighborhoods. Here's why. In the future, residents will be guaranteed a public hearing for all future big box developments and the city will be required to notify a much larger area.

Northcross neighbors and RG4N supporters played a huge role in getting this long overdue ordinance passed by City Council.

Our fight continues and we will prevail.

Arms Around Northcross - WE DID IT!

Posted Tue, 02/13/2007 - 1:24am

Thank you! We joined together to save our neighborhoods.

As many as 3,000 met at Northcross Mall wearing red. We brought our families. We brought many friends.

We linked arms in an unbreakable chain of neighbors -- a one square mile wide human circle of solidarity. We stood united against Lincoln Property Company's plan to build a 225,085 sq. ft. 24 Hour Wal-Mart Supercenter.

We stood for a better development.
We stood for action from our City Council.
We stood up for ourselves -- and we'll do it again and again until we win.   

Check out the coverage and spread the word. Send links to friends and family everywhere.

Please contact us if you have VIDEO or PICTURES from Arms Around Northcross.   

Here's the flyer from the event.

We'll update the site soon with more information. Stay tuned for what's next!

RG4N Community Meeting: In case you missed it...

Posted Thu, 02/01/2007 - 2:45am

Thank you for coming out! At our meeting, we announced our vision for Northcross and other amazing plans.

Check out the events scheduled for Feb. 10, 2007: "Arms Around Northcross", our city-wide boycott of Wal-Mart stores, our RG4N fundraiser, businesses supporting us, and more.

We have the power to win. We are doing more than opposing Lincoln's plans for a colossal 225,085 sq. ft. 24 hour Wal-Mart Supercenter at Northcross Mall. We have the power to win because we are for a better vision for Northcross that we revealed tonight.

Our proposal for the Northcross Redevelopment.

Due to our positive message, we are growing in numbers. We're earning the support of citizens all over our city and beyond. We are going to win.

Our Letter to Lincoln Property

We sent this letter to Lincoln today (2/1/07). - Take a look.

RG4N Community Meeting: January 31, 2007. Be There.

Posted Thu, 01/25/2007 - 11:31am

Come to our community meeting on Wednesday evening, January 31, 2007.

St. Louis King of France Catholic Church
7601 Burnet Road
7 PM


We’ll discuss our ongoing battle to stop construction plans by Dallas-based Lincoln Property Company, which include a colossal 225,085 sq. ft. 24 hour Wal-Mart Supercenter at Northcross Mall.  We’ll provide the results of our survey.  We’ll also reveal our own unique vision for Northcross.  And we’ll make a very special announcement concerning a major RG4N event that you won’t want to miss.

Listen to the Push Poll Call

Posted Sun, 01/21/2007 - 6:57pm

As we reported earlier, a company called "Southwest Opinion Research" made calls on Friday and Saturday to resident to "ask questions about some recent developments in your neighborhood."

Click here:

To listen to the recording of the Push Poll caller as he calls a resident living near Northcross Mall.

You will only hear the voice of the caller.

This was recorded on Saturday, January 20, 2007. We assert that the polling company had seemingly tempered their argumentative approach, which was widely reported in calls made on Friday night.

With this recording, you can hear for yourself the opinions put forth by the caller:

1. It is an opinion that the mall area had been zoned for anything like a 225,085 sq. ft. 24 hour Wal-Mart Supercenter.

2. It is an opinion that the owner has met all zoning and legal requirements, since we have publicly declared that the site plan is an illegal site plan.

This call starkly contrasts with the approach RG4N followed when conducting its neighborhood survey.

It also falls short of developing any developer-citizen dialogue, which was the primary goal of the 60-day moratorium deal the council members Leffingwell and Martinez announced that they had brokered with Lincoln Property Company and Wal-Mart.

Thank you to all our volunteers for braving the weather to help us conduct the polls.

Our online survey is now closed - Thank you for voicing your opinions.

Hey, Look Who Called: Wal-Mart!

Posted Fri, 01/19/2007 - 11:35pm
We're hearing from many of you that Wal-Mart has apparently hired a telemarketing company.

A company called "Southwest Opinion Research" who claims to have been hired by "ECA" has its callers following a suspicious script. They are telling people that "Northcross Mall is empty and that the development would be good for our area."

Here is more of what you'll hear if you take their survey as repeated by one of our members:
"Q: Are you aware that the landlord has agreed to lease the property to Wal-Mart? Wal-Mart has met all legal requirements and has been given permission to move in, and they will have an upscale look and parking garages on the site and that all the other business in the Mall are excited and will have increased business once Wal-Mart opens. Are you aware that Wal-Mart will revitalize the entire neighborhood by moving into this location? Knowing all these things do you still oppose Wal-Mart legally renting the location?

That's real impartial. Not.

Based on how biased the script apparently is, Wal-Mart is clearly trying to influence opinion rather than obtain credible results.

To be clear, we are not the ones making these calls.

For the record, our survey was very successful -- and credible -- and you'll be hearing all about it very soon.


Posted Fri, 01/12/2007 - 2:36pm

We are launching a broad survey of residents and business affected by the Northcross Redevelopment Plan.

We will be mobilizing to gather input from citizens about what they want at Northcross on Saturday, Jan. 13th and Sunday, Jan. 14th

We will be conducting a multi-neighborhood survey to gauge public opinion about the redevelopment. The survey will be conducted on Saturday, Jan. 13 and Sunday, Jan. 14. Volunteers will collect responses from residents at several local businesses, and by going door-to-door.

Several north central Austin businesses are participating in the survey by allowing responses to be collected during normal business hours. They include: Encore Video, Genuine Joe Coffeehouse, Kids-n-Cats, Zinger Hardware, Discount Electronics, Terra Toys, Crestview Minimax, Thunderbird Coffee, East West Gallery (Saturday only), and Scandinavia Contemporary Interiors.

Take the survey online here:

To volunteer, go to:    

Thank you in advance for volunteering your time.

What would you like to see at Northcross?

Posted Thu, 01/11/2007 - 11:40am

Take the survey & help us conduct the survey!

We’re going to conduct a quick survey throughout the neighborhoods and at local businesses to ask the questions Lincoln Property Company should be asking, such as:

  • What are your biggest concerns about the current plan for Northcross?
  • What would most like to be able to do at Northcross Mall?
  • Do you support or oppose building a Wal-Mart Supercenter at Northcross?

We need volunteers on Saturday, Jan. 13 and Sunday, Jan. 14. Shift times are very flexible.

Please volunteer to serve as:

  •  Neighborhood Captains to coordinate and oversee door-to-door survey taker activity.
  • Door-to-Door Survey Takers to conduct the survey among residents.
  •  Survey Takers at assigned local businesses to conduct the survey among shoppers.
  • Survey Compilers to help us with data entry.

To volunteer, go to:    

Thank you in advance for volunteering your time.

 Take the survey online:


RG4N will use the survey results to communicate what the neighborhoods want — and what they do not want.
We will create a detailed design of our vision for Northcross after survey results are analyzed.

Plus, we will have a community meeting later this month to discuss next steps. More details to come.

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